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Colin Powell 

Senior lecturer

Cardiff School of Health Sciences 
University of Wales Institute Cardiff, 
CF5 2YB. 
WALES.

tel +44 (0)29 20416860
fax +44 (0)29 2041
email: cpowell@uwic.ac.uk

Academic Interests     
Research 
Research interests focus upon psychological and social factors influencing the perception and management of risk. At present, research is being conducted into risk management and perception of risk in outdoor adventure leisure pursuits.

Teaching
Teaching activities focus upon human and social factors impacting upon the assessment and management of risk, determinants of health related behaviour, health promotion and policy analysis. Contributions are made to the following programmes:

MSc Environmental Risk Management
MSc Food Safety Management
MSc Occupational health and safety
BSc Environmental Risk management
BSc Environmental Health
HND Environmental Sciences
NEBOSH General Certificate in Occupational Health and Safety

University Responsibilities
Active in leading the development of an MSc programme in Environmental Risk Management in collaboration with the University of Hong Kong
A Director for the Centre for Health Safety and the Environment
Member of the School Marketing team

Other Responsibilities
Involved in the development of a range of new undergraduate and post graduate programmes in the fields of health safety and the environment

Research Profile
Research and consultancy activities focus upon psychosocial factors influencing the perception of and response to risk. Current projects are investigating voluntary risk taking in adventure activities and attitudes towards the implementation of smoking restrictions in pubic places.

Consultancy has been undertaken for a number of national and multinational organisations to provide management training on human factors in Health and Safety.

In addition to this, a major initiative has been undertaken with the University of Hong Kong to develop an MSc in Food Safety Management for Public Health officers and food safety specialist in Hong Kong. It is hoped that this collaborative approach to the delivery of academic programmes can be cascaded to other parts of the world

Recent Presentations
Presenter "The Perception of Injuries, and Medical Conditions Amongst Kayakers Paddling in the Sea Environment" Wilderness Medical Society 25th Annual Conference, USA 2008

The Influence of the Perception of Risk on Risk Taking Behaviour”. International Water and Boat Safety Summit. Newport Beach California

Adventure Activities and Risk: The Influence of the Perception of Risk on Risk Taking Behaviour” Canadian Government Search and Rescue Secretariat, Sarscene conference

Presenter "Utilizing the perception of Risk to Inform Risk Management Strategies". Wilderness Risk Management Conference. National Outdoor Leadership School USA

Recent Papers
Powell C (2007). Utilizing the Perception of Risk to Inform Risk Management Strategies". Wilderness Risk Management Conference. National Outdoor Leadership School USA

Powell C (2007). The Perception of Risk and Risk Taking Behaviour: Implications for Incident Prevention Strategies. Journal of Wilderness Management. 18;1, 10-15.

Adams-Jones M., Adams-Jones D, Powell C. (2007). Towards Reality and away from Blind Acceptance: Changes in the attitude of Public House Bar staff to their exposure to Second-hand tobacco smoke in the Workplace since the announcement of legislative measures. Health Education Journal. 66(4) 323-334

Adams-Jones M., Adams-Jones D, Powell C. (2007). Attitudes of Bar Staff to Smoking in Public Places. The Journal of Environmental Health Research. 6 (2) 63-69