International Hospitality Management - BA (Hons)
The programmes encompass a range of core and optional modules which will develop the skills you need for specialist roles within the Tourism, Hospitality and Events (THE) industries, particularly hospitality. Industrial work experience is a core part of the programme allowing industrial input into these programmes in which vocational and academic themes are integrated throughout. For example embedded into the main BA (Hons) programmes are opportunities to gain internationally recognised professional qualifications alongside your degree.
The work placement usually takes place between the end of year one and beginning of year two. It usually comprises either a 15 week 10 credit option or an 48 week 20 credit option. The placements may be undertaken in the UK or abroad. In some circumstances, a further placement period may also be undertaken at year three.
Course Content
Year One
Compulsory modules for all programmes:
• Hospitality in Practice
• International Hospitality Operations
• Management Theory and Practice
• Finance for Managers
• Personal Development Planning
• Business Applications
With specialist modules for pathways:
For International Hospitality Management: Principles of Hospitality
For International Hospitality Marketing Management: Managing Markets
For International Hospitality and Tourism Management: International Tourism Management in Action
For International Hospitality and Event Management: Fundamentals of Events
Year Two
Compulsory modules for all pathways:
• Global Hospitality Today
• Marketing for THE
• Human Resource Management for THE
• Research Skills
• Industrial Work Experience or Experience Through Work
With specialist modules for pathways:
For International Hospitality Management: Integrated Project
For International Hospitality Marketing Management: Digital Marketing for THE
For International Hospitality and Tourism Management: Developing a Competitive Destination
For International Hospitality and Event Management: Event Safety and Licensing, Major Incident and Crisis Management
Optional modules:
Certification Module, Developing a Business, Field Study 2, Financial Planning for Business, International and Contemporary Cuisines, Large Scale and Event Catering, Niche Tourism, Social Events and Party Planning, Sociology of THE, Visitor Attractions Management.
Year Three
Compulsory modules for all pathways:
• International Food and Beverage Management or Venue Design and Project Management
• Strategic Management for THE
• Dissertation or Enterprise Project or Independent Study or Marketing Plan and Report
• Employability and Career Development
With specialist modules for pathways:
For International Hospitality Marketing Management: Branding and Advertising & Public and Media Relations for THE
For International Hospitality and Tourism Management: Tourism Ethics
For International Hospitality and Event Management: Conferences, Exhibitions and Corporate Events
Optional modules:
Branding and Advertising; Charity and Fundraising Events; Conferences, Exhibitions and Corporate Events; Corporate Finance; Employee Resources; Festivals and Cultural Events; Field Study 3; Global Sporting Events; Industrial Work Experience; Public and Media Relations for THE; Tourism Culture, Power and Identity; Wines and Spirits Studies.
Please note due to the vocational and industry orientated nature of this programme certain modules may be withdrawn and others introduced to maintain vocational currency. In line with this orientation an HND pathway may be available to complement the BA programmes. Enquiries about this should be made directly to the Programme Director.
Career Potential
This programme is designed to provide graduates with the range of skills and knowledge required for management positions in one of the largest employment sectors both globally and in the UK. The skills acquired enable graduates to develop into senior managers in a relatively short period of time in a wide range of areas including employment in hotels, restaurants, clubs, bars, licensed retail management, conference and event management, personnel and marketing within hospitality; plus hospitality sections within the armed services, contract, health service and welfare catering. The BA (Hons) programmes are accredited by the Institute of Hospitality. Successful graduates are eligible for licentiate membership of the Institute of Hospitality.
Entry Requirements
Five GCSE passes (grades A-C) including English Language, Mathematics or equivalent, plus one of the following:
- 240 points from at least two A Levels / Scottish Advanced Highers to include grades CC, at least one to be in a relevant subject
- QCF BTEC Diploma / Extended Diploma with 240 points in a relevant subject
- 240 points from the Irish Leaving Certificate at Highers to include a relevant subject (C2 minimum grade considered)
- Pass Access with 45 credits at Level 3 within a relevant subject
- 240 points from the Welsh Baccalaureate to include grades CC at A level or equivalent, Core considered as a third subject
If your qualification isn't listed above, please refer to the UCAS website.
We encourage applications from other applicants who may not have the entry requirements who may, as a result of interview and submission of a satisfactory CV/references, be admitted onto the course.
Key Facts
Accredited by: Institute of Hospitality
UCAS Code(s):
This course offers the following specialist pathways and the UCAS Code, shown below, should be used on your application:
Three years full-time:
International Hospitality Management – BA (Hons): N220
International Hospitality & Events Management – BA (Hons): NN28
International Hospitality & Tourism Management – BA (Hons): N892
International Hospitality Marketing Management – BA (Hons): NNV5
Four years full-time (Sandwich):
International Hospitality Management – BA (Hons): N862
Campus: Llandaff
School: Cardiff School of Management
Course Length:
Three years full-time / Four years full-time (Sandwich)
Assessment:
Some modules will be assessed purely by coursework whilst others will be purely examination based. In practice, most modules are a mix of tests and assignments, some vocational modules will also use competence-based practical assessments.
How to Apply:
Applications for this course should be made online to UCAS at http://www.ucas.com/
For further information please visit our How to Apply pages at www.cardiffmet.ac.uk/howtoapply
International Applicants:
Before making an application, international students (those outside of the EU), should contact the International Office at Cardiff Met to discuss the necessary procedures in relation to studying with us. For further information visit www.cardiffmet.ac.uk/international
Selection Procedure:
Selection is normally based on the receipt of a UCAS application and interview.
Tuition Fees and Financial Support:
For up to date information on tuition fees and the financial support that may be available please refer to www.cardiffmet.ac.uk/fees.
Bursaries & Scholarships:
The university also offers a bursary and scholarship scheme to help students whilst at university. To see if you are eligible, visit www.cardiffmet.ac.uk/scholarships.