UWIC Student Making Golden Waves
A third year student of the University of Wales Institute, Cardiff (UWIC) has been hailed as the winner of a design competition in conjunction with prominent Welsh jewellery manufacturer, Clogau Gold, gaining recognition, exposure and a £1,000 prize in the process.
Claire Andrews, 22, from Plymouth, entered the competition with her final year design project for BA Product Design, where the aim for students was to design a piece of jewellery that would be the focus for commercial potential and PR opportunities.
Claire based her ideas around the Welsh word for love, cariad and was also influenced by Sex and the City character Carrie Bradshaw, adding a contemporary edge to the design and taking inspiration from Carrie’s quirky character on the show.
“I'm really happy my design was picked, I'm so proud that my first piece of manufactured work will be for such a prestigious company and I can't wait to see the final product,” said Claire.
Clogau Gold has since sent Claire’s designs to be prototyped in China and look forward to seeing the finished result in the near future. They hope to be in a position to launch a range of jewellery based on Claire’s designs at their next 2009 September show based at the NEC arena in Birmingham as part of the Giftware and Jewellery Exhibition.
Speaking on Claire’s success, Clogau Gold Managing Director Ben Roberts said: “Claire’s design caught the judges’ attention straight away. It is young and fresh, but has a traditional feel. We believe Claire’s work truly reflects our brand.”
The department of Product Design at UWIC has also received a cheque for £3,000 from Clogau Gold, to help support creativity in Wales.
UWIC will be closely linked with the Welsh company in the foreseeable future, and working in collaboration with them with hopes of setting up jewellery themes to run amongst some of the courses held at UWIC over the next year or so.
For further information contact Laura Anderson, Communications Assistant:
Tel: 029 2041 6041